What is the most popular industry on mobile devices?

According to research carried out in the US towards the end of 2014, the most searched industry on mobile devices is in fact Restaurants. From a sample of almost 1,500 smartphone users, a significant 81% searched for a restaurant using … Read More

We asked clients how their app is helping their business

We wanted to know exactly how mobile apps are helping small businesses and how they are getting on and with their apps, the results are as follows… 4 out of 5 small business owners think having a mobile app makes … Read More

Push Notifications are going social

When you’re running your own business, every second counts. We at The App Office want to help you to make the most out of your time. Now when sending or scheduling push notifications on The App Office dashboard, you can … Read More

Push Notification for Restaurants

Let’s say you own a restaurant. You can create an app full of mobile coupons, real-time deals and a digital loyalty scheme in just a few minutes using The App Office builder, and then share it with all your customers. … Read More

Why have a mobile app for your business

Most small business owners have a mobile phone, a tablet or other device that you use to stay connected and interact with your customers. But are small businesses doing enough to make sure you’re mobile-optimized? Mobile Devices are the way … Read More

Focus your mobile marketing at a local level

As technology advances and the tools available to small and medium sized businesses (SMEs) evolve, one facet of the business world that is gaining substantial attention is mobile marketing. However, one of the key components of a successful mobile marketing … Read More

Just Eat taking a bite out of restaurant profits

A recent study of takeaway restaurants that are using Just Eat was released by Red Brick Research. The results support our argument for restaurants and takeaways with a far cheaper solution of having a mobile app and have a degree … Read More

Push Notifications: Great for You and Your Audience

Push notes are one of the best ways to reach out to your audience. Any small business and organisation can benefit from them as they allow instant updates and consistent contact. I definitely recommend getting a little creative when trying … Read More

Starbucks has got its customers addicted to its App

Now, the coffee giant is having unusual success brewing a new kind of customer ritual. The company said this week that, on average, customers pay for a purchase using a smartphone 7 million times per week, with mobile payments now accounting for roughly … Read More

Mobile advertising worth billions by 2016

According to statistics from an e-marketer report it has been predicted that by 2016 the UK’s advertisement spending is to reach £4.5bn. This figure has gone way ahead of the £3.8bn budget that was anticipated for television advertisement in the … Read More